Social Media and Content Marketing Manager (UAE Nationals Only) – Starbucks

Alshaya group
Full Time Available
📍 Dubai, UAE
🕐 2026-07-21

Job Details

Social Media and Content Marketing Manager, Lead and evolve Starbucks MENA’s social media presence across all owned platforms, driving meaningful engagement, cultural relevance and sustainable audience growth. This role is responsible for developing a best-in-class organic social strategy that balances global brand consistency with local market relevance, ensuring Starbucks remains culturally connected and conversation-worthy across the MENA region.

The Social Media Manager will bring deep platform expertise, strong strategic thinking and a passion for digital culture, translating insights into content and campaigns that build brand affinity, drive engagement and strengthen Starbucks’ position as a leader in social-first marketing.

 

Experience & Qualification:

 

  • 5–7+ years of experience in social media, digital marketing or content strategy.
  • Experience managing multiple large-scale social media platforms for a leading consumer brand or agency.
  • Strong understanding of social media strategy beyond content creation/ publishing.
  • Proven track record of growing organic audiences and improving engagement.
  • Experience managing agencies and creative partners.
  • Experience working across multiple markets is highly desirable.
  • Experience within FMCG, retail or lifestyle brands preferred.
  • Arabic Speaker preferred

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